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The A-A-A Formula For Influencing People…

ID-100162210It is difficult to argue that the quality of our lives depend heavily on the relationships that we have with people around us. Whether it’s business, pleasure, fun, or romance, it is our dealings with people that make it worthwhile.

In this blog post, I will shared with you the triple A formula that will have people stick to you like a bee to a flower. Whether it’s your clients paying you over and over or your significant other treating you and pampering you like the best lover, this formula will sure help you make that happen.

The A-A-A Formula – Setting the scene

In his book How To Have Confidence And Power In Dealing With People, Les Giblin states the following:

“If you are going to deal with people, whether they are children, wives, husbands, neighbors, bosses, workers, or convicts, you would do well to print the following indelibly on your mind, and act accordingly:

  1. We are all egotists.
  2. We are all more interested in ourselves then in anything else in the world.
  3. Every person you meet wants to feel important, and to “amount to something”.
  4. There is a craving in every human being for the approval of others so that he can approve of himself.

We are all ego-hungry. And it is only when there’s hunger is at least partially satisfied that we can forget ourselves, take our attention off ourselves and give it to something else. It is only he who has learned to like himself who can be generous and friendly with other persons.” ~ Chapter 1, Page 13


“Some people may object to the idea of “controlling” the actions of others. But when you understand the law of psychology I want to tell you about in this chapter, you will see that we really have no choice. Each of us is constantly influencing and controlling the actions of those with whom we come in contact. The only choice we have is this: Shall we use it for good or evil, for our benefit or our disadvantage?

For example, it may surprise you to learn that in about 95% of the cases in which you are treated discourteously, snubbed, where someone else acts “unreasonably”, you, yourself literally “asked for it”. You are controlling the actions of the other person and in fact asking him to treat you discourteously.” ~ Chapter 4, Page 35

I cannot express to you how much of what he says is true based on so many experiences that I have and still have on a daily basis. If you really read in details and “get” what he is saying, you will truly tap into a power that we all have, but so few of us actually use.

Using this principle, you can become a person of value, great communicator, great business leader, great lover, and a have people LOVE you for it. In turn, you will most likely get what you ask for whether it’s money, love, respect.

This is a great example of leading with value and as a result having great things happen to you in return. You get back what you give out.

The A-A-A Formula Revealed

Based on what I have shared with you from Les’s book, there are 3 major lessons to learn:

Lesson 1: You have the power to influence how people treat you.

Lesson 2: You are always exercising this power to your advantage or disadvantage.

Lesson 3: All people have egos that are HUNGRY for approval and needs to be “fed”.

Now that you have a basic understanding of human psychology, you can now implement this formula to actually influence people how to treat us the way we truly want to be treated, at least 95% of the time.

Acceptance: The First A

Accept people for who they are. Don’t look for someone to be perfect before you accept them and don’t have conditions for this acceptance.

Approval: The Second A

Look for something to approve in other people. This may be very small or appear insignificant, however if you approve of it genuinely, it will make a huge difference on how the other person treats you so that they are approved for other things as well.

Appreciation: The Third A

Let other people know that you value them. There are a few ways you can do that. Simply saying thank you for someone when they deserve it or giving them individual special treatment should do the trick.


The typical a formula is really simple but very, very powerful way for you to be able to improve the quality of your life and also the people around you. By no means I might advocating the need to control other people.

My message is that we influence people and they influence us all the time. By using these the A-A-A formula you will add value to the other person’s life and as such you will get value back by having them treat you better, pay you, promote you, love you, respect you…

It is a very subtle and powerful influencing technique, but remember if you are not doing this consciously in a positive way then you are already doing it subconsciously in a negative way.

Did you find this blog post valuable? If so, I would appreciate if you leave a comment below and share on Facebook.

To Your Success,

Work With Me - Nerium International


PS: If you are struggling to get more leads, generate more cash and sign up more reps into your network marketing business, then I highly suggest you check this out.

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8 Responses to The A-A-A Formula For Influencing People…

  1. Terry Petrovick September 20, 2012 at 4:32 AM #

    Great post John, these are powerful principles! I love them. Great wisdom from a great leader. Thanks for all you do John!

    • John Moussan September 23, 2012 at 5:29 PM #

      Appreciate your support Terry as always!

  2. Viola Tam September 22, 2012 at 3:31 PM #

    Hi John,

    I have heard about this book but have not read it. The contents reminded me of the importance of being able to communicate to others using THEIR communication style. When we are able to effectively ‘control’ or ‘manipulate’ others, it means that we are able to allow others to see what might be beneficial to THEM. Without our manipulation, some people will be blinded because of their own ego.

    Would it be okay if we are to help others using ‘manipulation’?
    I’d rather be a nice manipulative friend :)

    Thanks, John! Keep up the great work!

    Viola Tam

    • chris D November 27, 2012 at 12:24 AM #

      I believe in honesty and manipulating people EVEN for their own good does not feel honest to me.
      Personal opinion.
      Educating, bugging, insisting, supporting: YES for me
      Manipulating: I’ll leave that to other…

  3. Leroy Jordon September 23, 2012 at 6:26 AM #

    The triple A formula is really effective for successful dealings with people. So, i think its very important. I want to try this triple A formula. I hope that it will effectively work for me.

    • John Moussan September 23, 2012 at 5:25 PM #

      Thanks for dropping by Leroy! Let me know what happens!

  4. Ronny Claus October 6, 2012 at 6:35 AM #

    Awesome principles John. I think the mistake most people make is trying to view people from their own point of view. That makes it so hard for them to accept other people for who they are.

    • John Moussan October 8, 2012 at 7:55 PM #

      Thanks Ronny. Glad you enjoyed it! See you soon.

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